Project type: Branding

Date: November 2025

Padel. I'm in my 30s. So naturally I absolutely love it. The branding of BAD Padel was actually a passion project when our padel quartet started talking about uploading some of our best, and worst, padel plays to YouTube.

I wanted to create something with an urban, streetwear style that grow could represent a lifestyle and fashion choice, as well as a padel channel. I played with lots of texture in this project with the aim of giving it a gritty, hand crafted, edgy vibe.

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I loved working on BAD Padel, especially sketching up the little tennis ball mascot!